Worried that you’re missing out on potential leads from your website?
This package offers a complete solution to help you create a compelling method to capture leads and start the sales process.
Lead Generation Kit
Whether you have an eBook or a special discount available only to subscribers, this package starts off with the a special offer tempting enough that your web visitors are willing to give you their email address to get it.
Once they’re on your list you have a great opportunity to nurture them through the sales cycle and help convert them into a paying customer.
This package will help you cover three key aspects of lead generation:
Popups allow you to highlight a specific message in order to capture your visitor’s interest wherever they are on the site.
- Recommendations on the best popup plugin for you.
- Install popup functionality on your website and integrate it with email client.
- Design and draft your pop up message.
Lead pages are designed to drive conversions, in this case email subscriptions to receive your special offer.
- Write compelling headlines and page copy.
- Design and setup lead page on your website.
- Connect email client to page to enroll new subscribers.
- Setup automated delivery of promised offer (ebook, discount) as soon as user signs up for email list.
A drip campaign is a preset series of messages delivered via automated email that is designed to move someone through the sales cycle.
- Outline of three-email drip campaign with subject matter and call to action on each email. (Client must approve prior to delivery of next element).
- Full drafts of three emails within drip campaign.
- If client would like to personalize email content with their own “voice,” Social Light will provide feedback on one round of revisions.
- Suggested subject lines, email spacing and delivery times.
- Set up of approved drip campaign within email client.
This package also includes:
- 30 minute initial consultation
- One-month analytics review with potential recommendations to improve conversion rate.